Every writer has a little Houdini in them because a great story is a slight-of-hand magic trick. Here's how it works . . .

The writer grabs the reader's hand and takes them into a story world. Think of this as the pulling out of the black top hat. Exposing the reader to how things are, turning the hat one way and another beneath the spotlight, showing there are no strings attached.

Then the tension of the story ramps up. The writer creates conflict for the characters, just like the magician shoves his hand into the hat, all the way up to his elbow. You know something is going to happen. He's going to pull something out, but what? The reader expects drastic action is about to take place, everything is going to fall apart, but how?

Gah! The magician yanks out his hand. No rabbit. No roses. There's a big, bitey piranha attacking his fingers. He flails, the audience gasps, and in the blink of an eye, the piranha changes into a rainbow glitter unicorn that he hops onto and rides off the stage.

Whoa. Didn't see that one coming.

And that, my friends, is what a great writer does. Sets up a story. Causes a reader to believe the story is headed a particular direction, then shazam! Switches the story into a whole different direction that the reader didn't expect.

This format works because readers like to think they're smart, that they know how everything is going to play out, but they really want to be delighted with something they didn't expect.